"We urge the Trump administration to recognize and utilize travel as a strategic tool in its efforts to improve relations with Cuba, allowing us to be part of a promising future, as opposed to reverting to the policies of the past", Sorenson said.
Despite those attitudes, Trump himself will harken back to the 1960s when he announces his new policy on Friday. Trump's agriculture secretary, Sonny Perdue, told Congress last month he favored opening US credit markets for Cuban agricultural imports, barred by USA law.
Supporters of Trump's changes said they are created to hurt Cuba's communist government economically, and encourage people to rise up against the regime that has been in power since 1959. If the two states did not comprise on the same policy, it might lead towards the destruction of lives.
In Miami, a Bay of Pigs veterans group, Brigade 2506, sent out a statement expressing hope that when Trump appears before them on Friday in a scheduled visit to the city, he will announce major changes to Obama's U.S. -Cuba policy.
In Havana, 53-year-old hairdresser Dioslans Castillo said Obama's 2016 visit to Havana and his calls for Cubans to seize control of their economic destiny had inspired him to try to open a bar with gourmet food and cultural activities for LGBT Cubans.
The source said Trump will also announce stricter enforcement of rules under which Americans can travel to Cuba, detailed in a broader National Security Presidential Memorandum. He stated that he wouldn't let the U.S people down and he follows same as Obama and Hillary Clinton do. A newly introduced Senate bill to lift remaining travel restrictions has attracted 54 co-sponsors, including 10 Republicans.
Even with carve outs, the new policy could pose problems for some United States businesses, including hoteliers and airlines who have put on regular flights between the United States and the Cuban capital.
Normalized trade with Cuba could add $1 billion in sales for USA farmers, the USDA said a year ago. Marion Smith is the executive director of Victims of Communism Memorial Foundation (VOC). The embargo remains in place and unchanged by Trump's policy.
The Trump administration is particularly expected to single out GAESA, the Cuban military's business wing.
Trump, according to officials, decry the Castro regime for human rights abuses against peaceful activists and protesters and is expected to demand the extradition of Assata Shakur, a former member of the Black Panther Party who was convicted of murdering a New Jersey state trooper. "And you can tell where they are because there are dozens of people crowded around there", said Carlos Gutierrez, a Cuban-American who served as Commerce Secretary in the George W. Bush administration.
John Gronbeck-Tedesco is the professor at Ramapo College in New Jersey. Florida's Cuban American politicians, including senator Marco Rubio and congressman Mario Díaz-Balart, have worked with the administration to help shape the new direction.
Many Cubans have relatives in the U.S. and they soak up Americans sports and culture. The benefits aren't just indirect: America and Cuba have reached agreements to cooperate on oil spills, human trafficking, and drug trafficking, as drug routes migrate to the Caribbean.
Asked why Cuba stands as one of the few examples of the White House seeking to punish human rights violations, a senior administration official said that "the president has made clear that he will look toward repressive regimes in this hemisphere". Imposing new restrictions on trade and travel to Cuba is something that a majority of Cuban-Americans would frown upon.
Google servers went online in Cuba in April, enabling quicker and potentially cheaper communication. While fact sheets and details have been released to different lawmakers and interest groups, an administration official said Thursday that they are still finalizing the policy.
Obama's rules encouraged the U.S travel to Cuba. This trip promoted the tens of millions of dollars into the Cuba private hospitality sector. The same number said that more tourism from the United States would benefit the local economy.